Search Engine Optimization (SEO)

What is Search Engine Optimization?

Search engine optimization (SEO) is the process of altering a website to make it more accessible by search engines in order to improve rank positions within natural search results.

Process Overview

Our SEO process has three phases: analyze, optimize, and maintain. Each phase is completed in order and customized for the client and their industry. We approach every project with the understanding that our process and methods need to be flexible in order to achieve the best results possible for our clients.

Phase I : We Analyze

We analyze everything to start including your current rankings, your competition, and target keywords. Once we complete our analysis, we generate some initial benchmarks and formulate an optimization strategy.

Phase II : We Optimize

We optimize both website content and source code per our strategy. Content changes consist of making text and formatting updates to key pages and sections of the website. Source code updates include specific tag modifications and additions.

Phase III : We Maintain

Once success is achieved with phase I and II, we begin a management process to maintain results. Some industries are extremely competitive and require a high level of attention to maintain results. Other less competitive industries offer an incredible opportunity to quickly gain exposure to a market.

Be wary of promised rankings and guarantees

If you find a SEO consultant or organization that promises overnight ranking success, guaranteed results, or speaks of using special tricks or link schemes, you may want to look for help elsewhere. Both Google and Yahoo warn website owners of using companies offering promised rankings and guarantees.

STONEMeta uses only industry accepted, ethical, and documented best-practices to generate results.

Our natural search engine optimization services include, but are not limited to the following:

• Baseline Reporting
• Target Keyword Research
• Competitive Analysis
• Website Code Optimization
• Website Content Optimization
• Quarterly Maintenance
• Quarterly Reports
• Performance Measures

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ResultsDRIVE is an SEO
Service Package for the
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